May’s Rush Hour!
PRSA Kansas invites you to a unique, behind-the-scenes experience inside one of the state’s most trusted newsrooms—KWCH-12. This immersive event is perfect for public relations professionals looking to deepen their understanding of newsroom operations and build stronger relationships with media decision-makers.
We’ll be hosted by Kevin King, News Director at KWCH-12, who will guide us through the station’s inner workings and share his perspective on what PR professionals can do to make journalists’ jobs easier—and their stories more likely to get coverage
During this special visit, you’ll:
- Tour the KWCH-12 newsroom and see how the news is gathered, produced,
and delivered. - Hear directly from Kevin King about the challenges and priorities of today’s
journalists. - Learn best practices for pitching stories, building media relationships, and
increasing your odds of getting press. - Catch a live show in action, seeing firsthand how breaking news, timing, and
editorial judgment all come together on air.
Whether you're a seasoned PR pro or just starting out, this program offers valuable
insights into the real-time workings of a TV newsroom and how you can tailor your
media outreach to be more effective and impactful.
Time: 4 p.m. to 5 p.m.
Date: Wednesday, May 28
Location: KWCH-12 Studios, 2815 E. 37th Street North Wichita, KS 67219
Registration closes Monday, May 26 at noon.
Current Program
$0.00 – $20.00
Meet the Host:
Kevin King has worked in local television for nearly 25 years. He’s been news director at KWCH since January of this year. But it’s not his first stop in Wichita. He started as a newscast producer at KWCH right out of college, followed by producer roles at stations in St. Louis and Dallas-Fort Worth. Most recently, Kevin spent 14 years as news director at Dakota News Now in Sioux Falls, SD.