PRSA Kansas May Meeting - What's Wrong with the Wichita Eagle

The Art of Networking in Public Relations

10:30 a.m. to 4 p.m. Tuesday, Oct. 22 at the Advanced Learning Library

Professional Development Day is here! Join fellow PR, marketing and communications professionals to gain tactical insight on the art of networking in public relations. Learn how to craft your personal brand, identify key industry influencers, and engage in meaningful conversations that open doors. Our sessions will provide practical tips from local pr professionals. Join us to refine your networking skills and enhance your professional presence in the dynamic world of public relations.

Registration is open through Oct. 21, 2024

Schedule of Events: 

    10:30 a.m. to 11 a.m.: Check-In and networking
    11 a.m. to 11:15: Welcome and agenda presented by PRSA Kansas President Ti’Juana Hardwell and President-Elect Carrie Lindeman
    11:15 a.m. to noon: Mission in Motion: Inspiring Connections in the Nonprofit World with Joseph Shepard, MBA and Joselyne Hernandez
    Noon to 12:30 p.m.: Networking and break
    12:30 p.m. to 1 p.m.: Shout it Out, Ethics Matter with Emily Christensen and Teri Mott
    1 p.m. to 2 p.m.: The Clock is Tikking: Fighting Misinformation on TikTok and Other Video Platforms with Eric Wilson and Landis Tindell, APR
    2 p.m. to 3 p.m.: More Than Just a Business Card: Networking for Impact with Lyndsey Copple
    3 p.m. to 4 p.m.: Pop Out and Show ‘Em: Reframing Your Narrative and Personal Brand Beyond Impostor Syndrome  led by
    Dr. Latasha Eley Kelly and panelists Roy Moye, III, Conni Mansaw, Aileen Rueda-DaCosta, Sophia Drouhard and Quang Nguyen

     

    Professional Development Day 2024

    $15.00$75.00

    Know the programming 

    Mission in Motion: Inspiring Connections in the Nonprofit World

    Joseph Shepard, MBA  – Lead for America 
    Joselyne Hernandez –  Wichita Foundation

    Mission in Motion is a panel discussion featuring nonprofit leaders sharing innovative strategies for effective communication. Attendees will gain insight on crafting a strong message that resonates with communities, attracts donors, and engages stakeholders through storytelling and community outreach.

    Shout it Out, Ethics Matter

    Emily Christensen and Teri Mott, The SHOUT

    Join us for an engaging conversation with journalists and art critics Emily Christensen and Teri Mott of The SHOUT, an online arts and culture magazine. They will explore the complexities of ethics and transparency. Uncover how the duo are overcoming the challenges of maintaining public openness, delivering constructive criticism in close-knit communities, and upholding a code of ethics.

      The Clock is Tikking: Fighting Misinformation on TikTok and Other Video Platforms

      Eric Wilson – Elliott School of Communication
      Landis Tindell, APR –
      OKC Thunder

      How can communicators address mis- and disinformation on an app that is so pervasive and creator-driven? Join this fast-paced session to take a look at creating content that reaches young consumers and explore strategies and examples of how to combat incorrect information about your industry. Your guides for this discussion are two veteran communications professionals and PRSA volunteers, who bring perspectives and experience from multiple industries, including higher education, the NBA and public sector/government communications.

        More Than Just a Business Card: Networking for Impact

        Lyndsey Copple – Shine Bright Marketing and Consulting 

        Lyndsey Copple loves meeting new people and making connections. That’s why she is leading a session aimed at helping communication professionals enhance their networking skills. Learn how to build genuine relationships, engage effectively with the people you meet and navigate digital platforms—all to make networking a more rewarding experience. Whether you’re a novice or seasoned pro, gain practical tips for forging impactful connections!

          Pop Out and Show 'Em: Reframing Your Narrative and Personal Brand Beyond Impostor Syndrome

          Led by:
          Dr. Latasha Eley Kelly – The Millennial  Black Professor® and TMBP Media

          Panelists:
          Roy Moye, III – STEMusic
          Conni Mansaw – CM Consulting & Development
          Aileen Rueda-DaCosta – Sun & Prairie Studios
          Sophia DrouhardKansas Small Business Development Center
          Quang Nguyen Wichita Habitat for Humanity

          Representing diverse fields and lived experiences, join Dr. Tasha and a powerhouse panel as they share how their unique journeys intersect with themes of diversity, equity, and inclusion (DE&I), offering insights on overcoming self-doubt and crafting a personal brand that authentically aligns with your vision and purpose. Whether you are just starting or an experienced professional, tired of feeling like a fraud, or simply ready to elevate your sense of self—this session will provide the tools and inspiration to confidently own your story and leverage it to unlock your full potential.

            Meet the Speakers

            Joseph Shepard, MBA


            Lead for America

             

            Joseph Shepard, a beacon of resilience, transcended childhood poverty to earn a bachelor’s in criminal justice, a master’s in public administration, and is currently pursuing a Doctoral Degree in Educational Leadership at Wichita State University. As Chief of Staff at Lead For America, he’s a fervent advocate for youth, diversity, equity, and inclusion.

            Joselyne Hernandez


            Wichita Foundation

             

            Joselyne shares stories of generosity while amplifying the Foundation’s philanthropic impact through communication strategies. From managing the website to crafting publications, she works across channels to help tell the stories of donors, partners and strategic initiatives. Having lived, worked and studied in Wichita throughout her life, Joselyne is a relentless ICT advocate. She is a proud first-generation college graduate of Wichita State University with a Bachelor of Business Administration in Marketing. Outside of work, she enjoys playing competitive ultimate frisbee, volunteering with Big Brothers Big Sisters, or exploring the great outdoors for creative inspiration.

            Emily Christensen


            The Shout

             

            Emily Christensen is a freelance journalist and news entrepreneur based in Wichita, Kansas. She has written about visual art, dance, pop culture, food, health and other topics for publications such as the Wichita Eagle, Wichita Beacon, and Philadelphia Inquirer. Emily is a 2020 fellow of the National Critics Institute, a past recipient of an award from the Wichita Arts Council, and a recipient of an Arts Writing Grant from The Andy Warhol Foundation. In 2022, she developed and facilitated an arts-writing training program for the Kansas Arts Commission. 

            Teri Mott


            The Shout

             

            Teri Mott is a writer and actor working in Wichita, Kansas, where she has covered the performing and visual arts as a critic and feature writer, and worked in communications and development at not-for-profit arts organizations for 40 years. She currently serves as creative communications manager for the Ulrich Museum of Art at Wichita State University. She is a 2023 fellow of the Eugene O’Neill Theater Center’s National Critics Institute. Notable moonlighting gigs include dive bartender, zine publisher, low tech DJ, tarot reader, answering service operator, herb gardener, and magician’s assistant.

            Eric Wilson


            Wichita State University, Elliott School of Communication

             

            Eric M. Wilson is in his 15th year as a senior public relations educator at Wichita State University’s Elliott School of Communication. He is a seasoned regional and national conference presenter and media trainer whose research and speaking interests include mental health and self care for communicators, media relations and Generation Z. Wilson is a former chair of the PRSA Kansas Chapter and Southwest District, a multiple-time Silver Anvils judge and longtime PRSSA adviser. He has conducted professional development sessions for hundreds of students, communicators, government officials, athletes, financial and aviation professionals. He is a proud husband and dad, aspiring BBQ pitmaster, travel and airline junkie, and long-suffering Kansas City Royals fan.

            Landis Tindell, APR


            OKC Thunder

            Landis Tindell, APR is the Manager of Corporate Communications for the Oklahoma City Thunder. He is an avid member of PRSA, serving at the national, district and chapter levels and was inducted into the PRSSA Hall of Fame in 2021. He holds bachelor’s and master’s degrees in strategic communications and is an adjunct professor, chef, musician, and trivia expert. Landis was also named the 2024 Volunteer of the Year for PRSA Southwest District

            Lyndsey Copple


            Shine Bright Marketing and Consulting

            As the founder and CEO of Shine Bright Marketing and Consulting, Lyndsey Copple is an energetic and passionate woman in the Wichita business community. She always has a joyful spirit. She has never met a stranger and with her positive attitude, and trustworthy, reliable work ethic, she’s a visionary with integrity and always brings fresh perspectives to the table. Networking is her “super power!” She is always on the lookout for ways to build bridges to further the positive impact on those she comes in contact with. Her vast knowledge of a variety of  industries gives her the opportunity and ability to help others in many different ways.

             

            Dr. Latasha Eley Kelly


            The Millennial Black Professor
            ® and TMBP Media

             

            Dr. Latasha Eley Kelly holds a Ph.D. in Language, Literacy, and Culture from University of Maryland Baltimore County; a Master’s in Educational Policy, Planning, & Leadership from The College of William & Mary; and a Bachelor’s in Sociology from Christopher Newport University.  Along with being a professor at George Mason University and University of Maryland Global Campus, she owns The Millennial Black Professor® and recently founded TMBP Media – both dedicated to amplifying underrepresented voices and supporting the endeavors of students, professionals, and entrepreneurs of color. A Kansas transplant originally from Newport News, VA, Dr. Tasha lives on the outskirts of Wichita with her husband Corinthian and loves reading, attending concerts, and game nights with friends and family.